I’ve been using PPC for quite some time so I have a decent feel for how these things go. Once I spoke to Bryan on the phone it was really clear he’s doing a lot of things that other PPC managers are not doing.
Once he set up all my campaigns and we worked together on fine tuning the results it’s been a big improvement. He encouraged me to spend more and it’s been great advice.
I’m maximizing my companies brand, getting tons of leads, and the best part is the price ranges have gone up dramatically. For instance, I just got a showing appointment for a $900k condo.
It happened just like Bryan said, the person searches for a specific building, and then they become a lead in my CRM. In this instance, they booked the showing based off my emails being sent for “price updates” so now I understand why Bryan was always talking about how the “email return path” is super important over the long run.
As an agent its important to have someone on your team that can set this all up for you and keep it running. Many agents, like myself, don’t have someone on staff or at their office to do this so hiring Bryan Short as my media buyer has been a great option. Thanks again Bryan!